Shop by style
Shop our range of raw and virgin hair extension collections by choosing your preferred style.
WAVY
STRAIGHT
CURLY
Who we are
Hair and Ella is a Sweden based hair company that specialize in TOP TIER luxury hair and wigs. We aim to serve the woman who values herself and who doesn’t compromise when it comes to having the best in life. Investing in Hair and Ella’s hair wont just save you time, money and make your life easier, it will also add value to your lifestyle. The time is here for every woman, especially black and brown ones, to experience luxury on an everyday basis and embrace our femininity. Here is where our purpose plays in. Every company have their own journey, read about how this dream became reality.
What everyone loves
These items are extra loved, and we totally understand why.
HD LACE CLOSURE
Straight Raw Hair
PRE-MADE WIG
LACE FRONTAL
Highlighted products
Pay attention to these products and get inspired by our favourites right now. Follow us on Instagram @hairandella to learn more.
HAIR SECRETS
HD BODYWAVE FRONTAL
STRAIGHT VIRGIN
Reviews
We KNOW that we have TOP TIER hair but don’t just take our word for it. Read what some of our customers have to say about our hair selections.
I love Hair and Ella‘s hair especially the raw hair is my absolute favorite. It’s almost like the hair just keeps getting better with time. I call it Hermès of hair. Yes, it’s expensive but it’s so worth the money. It doesn’t tangle or shed and it always looks full. Amazing to curl and looks great straight.
This hair is absolutely of top quality, and Ella is amazing with her customer service and products! Been reusing my hair for a year and it’s still perfect! Super super happy with my experience over all 👌🏽👌🏽
This hair is absolutely of top quality, and Ella is amazing with her customer service and products! Been reusing my hair for a year and it’s still perfect! Super super happy with my experience over all 👌🏽👌🏽
I bought hair from Hair and Ella for over six years now. She always goes that extra mile, giving you the best experience as her customer. Unprecedented quality of the hair, you can reuse for years and also color and use heat on it. I’ve been reusing both my raw and virgin hair bundles and I’ll continue to do so for many more years to come 😊
If you are looking for a good hair quality then Hair and Ella will be your place to call home. I have several wigs and bundles from them and they are to me a good investment. You can use the hair over and over again, and the best part is they are easy to take care of. Hair and Ella makes the journey easy as I don’t have time to spend hours on haircare.


Ella Gambia founded the hair company based one two things: to empower and encourage other women to live out their dreams and to provide women with high quality hair extensions. The ”Ella” aspect off the brand speaks to living in our femininity, to spread knowledge about hair and to be a living example that dreams come true.

Our core values
Whether it’s starting a hair business, re-inventing yourself or learning a new skill, everything we do leads us back to ourselves and our values.
Hair and Ella is based on values that we hope resonates with our customer. We know that we won’t be for EVERYONE and that is ok. However we ARE for the woman who believes she’s worth it. Our brand essence is about seeing women win as their best selves. We want to be apart of that journey by simplifying your life. How we’ll do this? By saving you time with stress-free hair, eliminating frustration from hair issues and helping you embrace your femine energy.

Sign up and enjoy 200 sek off on your first order when you purchase items over 1000 sek. You’ll also recieve special offers and get the latest from us.